When is the Best Time Post on Social Media More Leads And Sales

Never run out of social media content ideas again! The following list covers just about everything you could possibly post on social media. From personal, to business-related, to promotional posts, this list of ideas will keep you inspired for a long time.  I will show you what it post on Social media and the best time to post.

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Let first start with what to post on Social Media

 

1. Quotes: Humorous, inspiring or motivational quotes always perform well but your need to know the best time to post.

Fill-in-the-blank posts(e.g. “If I had $1 million I would _________”).

 

2. Polls are great but be sure you know the best time to post.

While Facebook offers built-in polls, I find running them manually works best for boosting engagement (e.g. “Which of these books is your favorite?”)

 

3. Behind-the-scenes photos always align with the best time to post.

 

Take candid shots of yourself, your employees, or snap a shot of your office or workspace.

Statistics or data:Share new, relevant industry statistics (these perform great in terms of retweets and shares)

4. Post a link to an old blog post is a key strategy in knowing the best time to post.  

 

There’s nothing wrong with recycling, and old posts will gain new engagement, extending their life.

Questions:Pose simple, basic questions that your followers can answer quickly.

Link to a guest post:Share (or reshare) a link to a post you contributed to another site. If you’re interested in learning how and why guest blogging should be part of your online strategy, see my article, The Ultimate Guide to Building Your Business by Guest Blogging.

 

5. Post a branded image. Post a funny or inspirational image with your logo or website URL on it.

Infographics:Find an infographic your followers would appreciate. Check out Daily Infographic for ideas, or better yet, create your own.

 

6. Product photos work on sites like Pinterest or Instagram. Think about how you can add a unique angle to the shots (e.g. an employee actually using the product, a customer-submitted photo, etc). 

Photos that have nothing to do with your products or business:Instead, they convey the feeling behind your brand. For instance, how Starbucks shares photos on Instagram to associate their brand with sunshine, warmth, and good friends (not just coffee).

 

7. Behind-the-scenes product shots Photos of your products being manufactured or sourced. Best best time to post thes are in your stories.

Link to a controversial blog post: There’s nothing better for eliciting engagement than a little controversy.

Ask for input on your products:Your followers will love giving their thoughts on how to improve your products.

 

8. Let Pinterest inspire you. Pinterest is a goldmine in terms of finding beautiful images you can share (particularly images with quotes). Just be sure to give proper credit to improve your best time to post stargery.

Share a helpful resource:If you’re truly concerned about sharing the most useful info with your followers, don’t be afraid to direct them to other people’s valuable content (not just your own).

 

9. Post a Slideshare presentation If you want to find one that’s already proven itself to be popular, go to the ‘Trending in Social Media’ section at the bottom of the Slideshare homepage and anytime is the best time to post. 

Link to a case study:Case studies are great for delivering useful info in a way that’s often more palatable and actionable than a standard blog post.

Link to an industry-related IFTTT recipe:Haven’t heard of IFTTT (short for If This Then That)? You need to check it out. Then share a link to a recipe your followers would find useful so will know the best time to post.

 

10.  Ask for reviews or testimonials.  Eliciting reviews from fans or followers is one of the best ways to get testimonials you can use as social proof on your website.

 

Fan photos:Search for hashtags related to your business or products, and share a customer photo on Facebook, Instagram or Pinterest.

Recommend a tool:Share a (preferably free) tool or resource you think your followers would find useful.

Share a book recommendation your fans or followers would appreciate.

 

11. A day in the life post will give a recap of a typical day in the life of a graphic designer, author, CEO, etc is always the best time to post.

Recommend your favorite products:If you’re an e-commerce site, share a list of your top sellers or highest-rated products. If you’re a service provider, share a list of the products that help you succeed in your business.

Share random tips:Periodically post a random tip or trick your followers would find useful. Hint: using random tip numbers adds interest to your post 

 

12. Link to your most popular blog post: Give a brief intro to the post and explain why it’s your most read and shared post is always the best time to post.

Provide a recommendation:Share the love by recommending a business you’ve worked with successfully in the past.

Share a work/life balance tip: Your social media followers want to know you’re a real person with the same struggles as them. Share a tip you’ve learned for balancing work, life and family.

Now that I have given you some great ideas about what to post on Social Media, when is the best time to post? 

To start, let's take a look at the U.S. About half of the country's population is in the Eastern Time Zone, and combined with the Central Time Zone, that accounts for over 75% of the total U.S population.

Given that sizable share, if you're targeting a U.S. audience, try alternating posting times in Eastern and Central Time Zones — we'll get into those specific times in a bit.

If you're targeting users outside of the U.S., conduct some research to find out where they live and which social media channels they're using. That kind of data is available through studies like Smart Insights' Global Social Media Research Summary, or We Are Social's annual Digital Global Overview.

1. Best Time to Post on Instagram

 

Instagram is meant for use on mobile devices. Half of its U.S. users use the app daily, though it would appear that many engage with content more during off-work hours than during the workday.

  • POST EARLY
  • In general, the best times to post on Instagram are on Monday and Thursday, at any time other than 3-4 p.m.
  • The best time to post videos is 9 p.m.-8 a.m., on any day.

Some outlets have reported success on Mondays between 8-9 a.m., correlating with the first morning commute of the week for many.

 

2. Best Time to Post on Facebook

People log into Facebook on both mobile devices and desktop computers, both at work and at home. How it's used depends heavily on the audience.

  • On average, the best time to post is 1-4 p.m., when click through rates have shown to be at their highest.
  • Specifically, 12-1 p.m. is prime time on Saturday and Sunday.
  • During the week, the same goes for Wednesday at 3 p.m., as well as Thursday and Friday between 1-4 p.m.
  • The worst times are weekends before 8 a.m. and after 8 p.m.

 

3. Best Time to Post on Twitter

Like Facebook, people use Twitter on both mobile devices and desktop computers, both at work and at home. How it’s used also depends heavily on audience — but people often treat it like an RSS feed, and something to read during down times like commutes, breaks, and so on.

  • Good times to tweet average around 12–3 p.m., with an apex at 5 p.m. — which makes sense, given that it correlates with the evening commute.
  • Weekdays tend to show a stronger performance, though some niches might have more active audiences on the weekend.
  • If your goal is to maximize retweets and click throughs, aim for noon, 3pm, or 5–6 p.m.

4. Best Time to Post on LinkedIn

Roughly 25% of U.S. adults use LinkedIn, largely for professional purposes, during weekdays and the work hours. It's used with slightly less frequency than some of the other channels on this list, with more than half of users visiting less than once a week.

  • Aim to post toward the middle of the week, between Tuesday-Thursday.
  • When aiming for a high click through rate, post on these days during times that correspond with the morning and evening commute — roughly 7:30-8:30 a.m. and 5-6 p.m. — as well as the lunch hour, around 12 p.m.
  • Some have also seen a positive performance on Tuesdays, between 10–11 a.m.

5. Best Time to Post on Pinterest

Pinterest users skew heavily female, and 25% of users are active on this channel daily.

  • Interestingly enough, Saturday evenings are said to be the best time to reach users, especially between 8-11 p.m.
  • Some have also seen a strong performance on the later side of Friday afternoon, around 3 p.m.
  • Contrasting many of the other channels we've listed here, evening commutes tend to be some of the worst times to post to Pinterest. That could be due to the fact that it's not as “browseable,” with many pins requiring navigation away from the channel.

 

6. Best Time to Post on Google+

People love to debate whether or not Google+ is a social media channel worth investing in — though according to my colleague Chris Wilson, some marketers have experienced success with it.

But if you're going to use it, you might as well do so effectively — which includes posting at the optimal times.

  • People seem to be most active on Google+ during the start of the workday, between 9-11 a.m.
  • That's especially the case on Wednesdays, around 9 a.m.
  • Some marketers have also seen success during the lunch hour, posting between 12-1 p.m.

 

There you have it, folks. Happy posting, tweeting, and pinning. I am so happy to share with you the best time to post. 

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